Banks & Leasing

Leverage reliable market data to make more informed business decisions


LECTURA Surveys is the biggest knowledge platform within the equipment industry. Boost your equipment insights with feedback from the heavy machinery community!


LECTURA API is a catalogue for over 160 000 machines. See all the prices and technical parameters via 1 interface.

Value Curves

Find out the best time to sell a machine. High value lines use hard data to reliably predict how the price of your machine assets will decrease.

B2B lead generation

Looking for a more reliable way to boost your sales? We have several different websites that receive over 1.200.000 visitors per month. Connect with interested consumers and boost your conversions!

Data enriching

Boost your machinery database’s potential. Make your existing machinery database more reliable. Our database of millions of details for over 100.000 heavy machinery models can help.

Market research

Boost your business insights with LECTURA’s Market research solutions. Need market overview, dealer analysis, cost analysis of used machines? We can help!

Asset Catalogue

Optimize your machinery database & directory. Use our data system to easily organize, appraise, and assess your asset portfolio.

Media exposure

Make sure your latest news gets the attention it deserves. Let your press releases reach your potential customers. And the best part? It’s almost FREE. See LECTURA’s Media Exposure services.


Retarget the right people – through Facebook, PPC or e-mail campaigns. Our numerous heavy machinery channels receive over 1.200.000 visits per month. Target your marketing campaigns more effectively using visitor data from our high-traffic channels.

Digital marketing services

Maximize where and how people come into contact with your products and services.

LECTURA is the no.1 reliable data source for most of the industry